November was an incredible month for the INFINITI Parts & Accessories Online program, bringing the highest sales to-date in program history. Our Thanksgiving Sales Event (which included Black Friday and Cyber Monday), drove an additional $179,939 in sales to our retailer network and helped us reach $474,917 in total program sales for the month.
October was an exceptional month for our INFINITI Parts & Accessories Online program. Thanks to your support of our Fall Car Care Promotion, we hit $1 million in combined program sales for the first time in program history.
September was another strong month for the INFINITI Parts & Accessories Online program. Our Summer’s End Event drove an additional $183k+ to our Retailers and continued to grow the INFINITI Parts & Accessories Online brand. This month's newsletter will cover recent improvements to product pages and show how coupons can increase sales from repeat clients.
August eCommerce sales continued to showcase strong results spurred on by our SimplePart site, late August promotion, and consumer behavior. Our combined brands saw a 127% improvement over August 2019.
Our Parts & Accessories eCommerce program with SimplePart continues to see rapid growth with exciting enhancements to come.